Simon Njuguna-Peter

Doctoral Fellow
Strathmore University Business School, Nairobi, Kenya.

Simon has over ten years of teaching experience at the university and has also worked as the Graduate School Administrator.

He is passionate about mentorship. He mentors undergraduate students and facilitates their linkages with industry so that they can be better prepared for the job market and life in general. In addition, he works closely with the university’s volleyball teams’ coach in naturing and mentoring sport scholars.

His hobbies include playing volleyball, singing, acting, and swimming.


Mr. Simon lectures in units such as:

  • Principles of Marketing
  • Services Marketing
  • Global Marketing
  • Digital Marketing
  • Sales Management
  • Consumer Behaviour
  • Marketing Metrics
  • Marketing Research
  • Marketing Strategy and Plans
  • Marketing of Financial Services,
  • Human Resource Management
  • International Business Management
  • Total Quality Management

Research Interest

Research Interests on: Social Media research, Consumer Behaviour and Digital Marketing

Currently finalizing PhD in Marketing at Strathmore University

Master of Commerce (International Business Management) from Strathmore University

Bachelor of Business Administration with IT (Marketing)-[First Class Honours] from Maseno University

An IFC Accredited Trainer of Trainers (TOT)

Also holds a Level 6 Diploma in Professional Marketing from THE Chartered Institute of Marketing (CIM)-UK and is a member of the Marketing Society of Kenya (MSK).

His hobbies include playing volleyball, singing, acting, and swimming.


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