In a world with rapid, constant, and uncertain disruptive change (VUCA – volatility, uncertainty, complexity, and ambiguity), managers need to give support and guidance rather than instructions, and employees learn to adapt to a changing environment in a way that releases new energy, innovation, and commitment.

Managers at all levels need to acquire and deploy coaching skills.

An effective leader-as-a-coach asks questions instead of providing answers, supports employees instead of judging them, and facilitates their development instead of dictating what must be done.

Programme Objectives

The focus of this experiential programme is on participation and practical experience rather than lecture, with numerous opportunities to practice leader-as-coach skills and receive feedback on these newly acquired skills.

The programme will focus on building skills to unlock the potential of self and others, leading yourself to lead others and transform your environment.

This highly personalized programme seeks to enhance participants’ understanding of their leadership style.

It will provide the tools that will help participants to develop their coaching skills successfully and thus have more impact on their teams, their organization, and their lives.


This programme is accredited by the International Coaching Federation (ICF) which is a US-based body regulating the coaching fraternity in the world.

Upon completion of the programme, participants will get 12 hours of Continuing Coach Education from the International Coach Federation.

Target Participants

The programme is designed to improve a leader’s coaching confidence at all levels and functions of an organization and is intended for managers or leaders with relevant professional experience who needs to use the skills and strategies of coaching to drive superior organizational results.

It is particularly suitable for:

  • HR professionals who want to move from operational positions to become strategic business partners
  • Leaders who want to improve communication, trust, and engagement with their team
  • Individuals who want to change their leadership style to a leader coach one and contribute to the development of coaching culture within their organization

Programme Content

This programme helps managers and executives to change from being the advice-giver and the problem-solver to use their coaching skills when needed and develop coaching skills as an everyday habit.

  • Communicates effectively and listens to understand
  • Asks powerful questions
  • Gives and seeks feedback
  • Promotes teamwork
  • Facilitates growth
  • Fosters trust, challenges, and support
  • Establish Next Steps & Accountability

Participants should prepare an Individual Development Plan that will be supported by three online coaching sessions.

Programme Structure and Delivery

  • Leadership assessment (Nexion)
Online Module One module of three half days from 8.00 am to 12.00 pm (For two days the programme will run from 8:00am to 12:00pm and 8:00am to 10:00am for one day)
Online Coaching 3 individual coaching sessions to support participants personal development plan

Due to the COVID-19 pandemic, following the Ministry of Health guidelines and measures, we have switched the mode of delivery for the Leader as Coach Programme to be online.

Programme Benefits

By acquiring the skills of a Leader coach, participants will be able to:

  • Develop effective communication skills to have better conversations with superiors, colleagues, teams, and other stakeholders
  • Increase self-awareness
  • Develop, motivate employees, and increase engagement
  • Facilitate teams’ performance
  • You get 12 hours of Continuing Coach Education from the International Coach Federation


The facilitators are International Coach Federation (ICF) Professional Certified Coaches and have both corporate practice and a wealth of coaching experience internationally and in the region with more than 2000 coaching hours.

Patricia Ferrando Patricia Ferrando,
Sr. Executive Coach with 30 years of corporate experience in HR management. She has worked at leading global consulting and technology firms in the global arena and currently, she is fellow of the Executive Coaching Department at IESE Business School.  Founding Partner of esTalento, a boutique consulting firm dedicated to developing talent and leadership in individuals and organisations. Graduated in Linguistics and with an IESE MBA, also holds an ICF PCC certification. She is Spanish and also speaks fluent English, French as well as Catalan.
dffsdfsdfsdfsdsads sdsadasdasdadasdasdasdas
Marta Salgado De Corral Marta Salgado De Corral
Sr. Executive Coach with extensive experience in Human Resources consulting. She has worked at leading HR consulting and outplacement firms with a special focus in restructuring, career management and talent strategies and currently she is fellow of the Executive Coaching Department at IESE Business School. Partner at esTalento, a boutique consulting firm dedicated to developing talent and leadership in individuals and organisations. Marta is graduated in Law with a Business Administration postgraduate programme also holds an ICF PCC certification and ORSC programme. She is Spanish and also speaks fluent English, French.

Request Brochure

Executive Coaching Programmes Brochure Request Form

  • Kindly fill in the form below and we shall send the brochure to you.

  • Hidden

Leader as Coach Programme Application form

  • MM slash DD slash YYYY


  • All cancellations must be made in writing to the Programme Manager. Cancellations made less than 14 days to thecommencement of the seminar, are subject to a penalty of 25% of total programme fee.

  • MM slash DD slash YYYY

Developing Great African Leaders

Key Details

Dates: 23rd – 25th March

Please write to Sam on or for any queries or

call +254 (0) 730 034 596 or +254 (0) 720 959270 .