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SBS Dean on NTV’s PM Live

  Oct 17, 2012

Dr. George Njenga, Dean, Strathmore Business School, was a guest speaker during the PM Live, a business program in NTV. He gave insight on the theme of Sustainable Business Education, emphasizing on the importance of business acumen and quality business education as key factors in the prosperity of any business. He stated that many individuals venture into business with a vision of growing and succeeding in their industry but some fall short of their vision. The major difference that lies between those who are successful and those who are not is the quality of their business education.

While responding to the question on the high unemployment rate of those who have studied in various business schools in the country, the Dean urged all institutions to consider the quality of education they are offering. Quality education will lead to flourishing businesses as people will be able to gain skills that will allow them to formulate good business ideas and penetrate the market. Dr. Njenga passionately emphasized on the necessity for good business schools to proliferate country wide instead of being concentrated in small towns in order to ensure an equal opportunity for all to learn.

He called on all business people in Kenya to desist from the satisfaction of gaining a little income from their businesses and challenged them to look at possibilities of expanding their businesses and selling their products competitively in the market. In addition, he also spoke on the need for Kenyans to invest in local products rather than imported goods and services.

The Dean highlighted the importance of work life balance which provides an opportunity for one to work well and also have time for other social needs.

In his closing remarks he mentioned the need for women to enroll for business management training because they are equally an integral part of building Kenya’s economy.

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