Monday 20th April, 2015 Bloomberg Media Initiative Africa Executive Training Program officially began its classes at Strathmore Business School.
The Bloomberg Media Initiative Africa Executive Training Program is a comprehensive integrated curriculum around economics, business, journalism and public policy, designed by a consortium of faculty from six leading African universities. The program is intended for early or mid-career journalists, editors, analysts, public and economic policy professionals and university faculty, with an interest in financial journalism, to help them enhance their ability to interpret and explain economic and financial data, to cover critical public policy issues on the continent, and to enhance the financial journalism sector in Africa.
The opening remarks during the launch were led by Dr. Samuel Siringi, Executive training country manager and Fiona Anderson Senior Program Manger: GIBS custom programs, they welcomed the journalists as the pioneers of the first ever Bloomberg Media Initiative in Africa.
Ms Erana Stennett Director: Bloomberg Media Initiative was also present to welcome the students with a personalized message from Bloomberg himself. Patricia Murugami the Vice Dean, Executive Talent development Strathmore Business School asked students to be ready to re-invent themselves citing, Work harder on yourself than you do on your job. If you work on your job you make a living. If you work hard on yourself you can make a fortune. Jim Rhon
Delivered in South Africa, Kenya and Nigeria using business school and journalism faculty, the program will be executed through short study blocks totaling 18 days over a period of six months.
It is well documented that many key economies on the African continent are growing in leaps and bounds, yet the positive impact on development and progress in civil society is not fully realized.
The Minister for Information, Communication and Technology, Dr.Fred Matiangi thanked the Bloomberg fraternity for choosing Kenya as one of the three African countries that are hosting the programme. We are eager to promote Kenya as the gateway to East Africa, since we will be the beneficiaries of effective financial and business reporting.
The Bloomberg Media Initiative Africa (BMIA) aims to increase the pipeline of skilled financial journalists and analysts, embracing a data-driven journalism culture across Africa. If well trained, the contribution that financial journalists can make as continental informers, educators and watchdogs is significant.